Posted by admin on January 1st, 2009 — Posted in Marketing Parlor, University of Publishing, Video World
After the video production is concluded the editing period starts-off. Routinely editing control units stay put on the whole with the editing studios & the technically skilled specialised professionals put forward a high level of insight during the editing task. Commonly at some point through the editing assignment the positive fragments of the video recordings are prioritised and unnecessary sections are cancelled. There is a range of useful software packages that are in enormous demand for the task. The purpose of the video is analyzed & subtle adjustments are finished as well. Sound clips and background music are also made use of at some stage through the editing process. There is also Special Effect Generators (SPG) which makes the selected clips more gorgeous. For the most part of the corporate businesses offer the footages & the editing services.
Nowadays numerous online video production and publishing firms operate to satisfy requirements of different firms. Apart from businesses presentations, videos are also in use to record valuable moments of life such as anniversaries, birthdays, special celebrations; travel and so on. Handy camcorders with digital chips are today widely accessible in the consumer market. Short films have become reasonably fashionable in addition to being quite informative & engaging. In truth videos allow people to relate better to the subject matter than any other kind of online media communications. Vidify provides clear strategic insight into managing online video as an effective part your video marketing mix.
Today, many people are setting up video publishing studios as demand of these sorts of agencies are on the increase. It is also simple to acquire loads info from the World Wide Web on video production just with some mouse clicks. The rise of audio-visual media has influenced the development of short-format online video commercials and to prepare smart commercials, a great video production agency is vital. Online videos play essential role in carrying out of business plans and at this time online video production is a popular concept among the web users. As a result, across the globe video production and publishing plays a main function.
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Posted by admin on November 26th, 2008 — Posted in Marketing Parlor, University of Publishing, Video World
The intelligent old Chinese slogan has a powerful significance; the slogan described the reality that we all believe an event to a large extent more if it is seen. By the use of video production or videography it is feasible to record a sequence of occasions.
At the present time in many different business presentations, video footage is frequently used. By employing video production it’s feasible to provide the necessary info to several possible clients to help interest them. Video production is at present used for numerous different reasons; however, quite a few online promotional videos and awareness related productions are usually produced in order to accomplish certain commercial goals.
Audio video productions are very much in fashion and as a result are used in nearly any nature of business activity. Digital Media agencies usually interact with a specific client or a firm that looks to create an online video commercial, a presentation or a series of video clips. The whole occupation of video production is frequently carried out by individual freelancers; nevertheless there are numerous online video production agencies around at the moment. Maximise the full potential of the web with strategic internet video marketing from Vidify.
The input of music composers, cameraman and script writers are also common when creating online video productions. What’s more, advertising companies and public relations companies have only recently become involved with video publishing.
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Posted by admin on June 12th, 2008 — Posted in Marketing Parlor
Marketing should be treated like a science. If you are serious about making money on the Internet, it is absolutely crucial that you spend some time testing your results and refining your approach.
Let me drive this point home. Say for example you have a website that gives you a visit to sale ratio of about 200 to 1. Not really bad as far as web sites go. Most do far worse.
Now, assume that you get 5,000 visits per month. Do the math. That’s 25 sales per month. If your profit from each sale is $50, you are making $1250 per month profit from your website.
Now, what would happen, if by changing one small thing on your website, you could improve that ratio to say 150 to 1. It may not seem significant, but let’s see how it works on paper.
Now, instead of 25 sales per month, you are doing 33. Multiply that by $50 and you are now making $1650 per month. That’s a difference of $400. It’s not like you’re having to work any harder for that additional $400. Your website is always there.
Now, the example I have shown you here is quite mild to some of the drastic improvements I have seen as a result of market testing. All my life I’ve heard people say “don’t work hard - work smart!”
This is excellent advice. Working smart means getting more from less effort.
Well, testing is a systematic way of helping you to work smart. It’s just like the scientific method, really. You may remember it from school. There are many versions of the scientific method for different disciplines and many scientists will
argue about which approach is best. For our purposes, let’s take a very bare-boned and simple version. It’s really all we need:
a. Generate a hypothesis.
b. Test your hypothesis by performing an experiment and recording the results.
c. Perform calculations and draw conclusions.
d. Confirm or refine your original hypothesis.
For example, let’s say in the above example, we hypothesize that by adding a money back guarantee, we will get a better visit to sale ratio. This is our hypothesis. To test this, we make the change on our websites and record our results. That’s our experiment. After a few weeks (or any period of time we determine to be sufficient) we conclude the experiment and perform calculation on our data. We then discover that the visit to sale ratio did, indeed, improve during the course of our test run. We can then draw a conclusion that our original hypothesis is correct. Seems pretty simple, right? Well, actually no -
* Controls and Statistical Significance*
In the preceding example, we did a pretty straightforward and simple test. However, the results we have drawn may not be valid.
For example, what if the majority of visitors we received before the test run came as the result of a banner ad campaign we were running? Then, without us knowing it, sometime during the campaign a company favorably reviews our product and drives people to our site. It could be the case that people who read that review were more likely to buy the product.
It could also be the case that they were much more likely to buy and that adding the guarantee lessened the effectiveness of the site. Or, it could even be the case that the guarantee did increase the effectiveness of the site, but not as much as we thought.
The problem is, we just don’t know. To address this issue and to improve the reliability of our tests, we need to establish “controls”. A control is a measure that allows us to isolate the factors which are causing the effects we record.
For example, a better way to run this test would have been to run two websites at the same time. Both of them identical in every way (promoted the same way, designed the same way - everything) except for the one element we think will make a difference. The site without the change is called the control site. The site with the change is the test subject.
This same principle can be applied to any other type of marketing. If you want to test the effectiveness of a banner ad, run two banner ads on the same site for the same period of time. If you run one banner ad on one site and the other on yet a different site, you can’t be sure that your results are valid.
Using strict control techniques improves the chances that your findings will be valid.
* Statistical Significance*
Even if we use good controls, we can still never be sure of our results. There may be something affecting the test we haven’t thought of. That’s why we also need to resolve ourselves to the fact that the results of one single test should not be accepted as conclusive.
Rather, we need to perform a great many tests and look at the over all trends. Only after we have compiled a considerable amount of information can we safely draw any conclusions.
Just how much testing is enough is up to you. You should test until you are satisfied, but be honest with yourself. Don’t just stop testing out of laziness!
* Turning tests into profits*
The idea here is to test as many different methods as possible, discover the most effective method, and crank up the volume on your best method. When you get into serious volume and your business is really doing well, even minor differences in results will have a major impact on the amount of money you take home. And sometimes very subtle and minor changes to a website will make huge differences in your results.
If you could find out which of your advertising campaigns was bringing in the most money for you, wouldn’t it make sense to put more effort into that campaign? Or do more of that type of campaign? Wouldn’t you be crazy not to?
… we’ll show you exactly how to track and monitor the results of all of your Internet marketing efforts. After we show you the logic behind each method of testing, we’ll show you the physical tools and techniques you need to employ to track your success.
Tracking is just recording the results of one campaign or another.
Testing is the systematic monitoring of these campaigns to discover what is working and what is not using the scientific method.
Article by Mark Joyner, of 1,001 Killer Internet Marketing Tactics. Mark is also the CEO of Aesop Marketing Corporation. 1001 KIMT is an absolute *must have* for anyone serious about Internet marketing. It will dramatically boost the results of any campaign in a very real and measurable way. They are offering a special right now where it comes with a bonus database of over 6,000 media contacts (including email and FAX numbers). This could genuinely be the …
Article by Mark Joyner, of 1,001 Killer Internet Marketing Tactics. Mark is also the CEO of Aesop Marketing Corporation. 1001 KIMT is an absolute *must have* for anyone serious about Internet marketing. It will dramatically boost the results of any campaign in a very real and measurable way. They are offering a special right now where it comes with a bonus database of over 6,000 media contacts (including email and FAX numbers). Get the ultimate marketing seminar by Mark Joyner now - http://www.markjoynerseminarvideos.official.ws
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Posted by admin on June 12th, 2008 — Posted in Marketing Parlor
If you run a mobile auto detailing business or a mobile car wash business you may wish to consider doing business with regional car rental agencies. You see, typically the larger corporate rent-a-car type corporations may not be so easy for you to get as customers if you’re a small independent mobile car wash firm.
However, many regional Rent-A-Car companies and agencies do in fact make sense as clients. Also normally they do not require as much paperwork or insurance liability limits and this makes them excellent target customers. Now then, let’s take a look at one regional car rental company to understand the dynamics and how these companies operate; Doing Business with ACE Rent-A-Car
ACE Rent-A-Car is relatively new compared to the others discussed in this report. They currently operate in 15 states in the US and also in Athens Greece. Most of their lots have between 30-50 cars there at any one time and rotate about 300 cars. They occasionally sell cars at the rental lots with a giant sticker on the window, but sometimes they ship them to the nearest auto auction. ACE needs washing services on Mondays, Wednesdays and Fridays. Typically you will wash anywhere from 10-15 cars. Their largest office is in Las Vegas.
To find locations nearest you go to:
http://www.acerentacar.com/default.asp?action=Locations
We recommend charging them a minimum of five cars to show up and $6.00 per car wash and vacuum. For detailing charge them $ 75.00. They keep their cars longer than most rental companies. Their cars will have over 40,000 miles on them at the time of sale, so they will need extra attention. Do not ever buy one of their rent-a-cars, they are shot, as they get every last drop out of them. You may wish to consider this if you wish to expand your mobile car wash business in 2006.
“Lance Winslow” - Online Think Tank forum board. If you have innovative thoughts and unique perspectives, come think with Lance; http://www.WorldThinkTank.net/wttbbs/
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Posted by admin on June 12th, 2008 — Posted in Marketing Parlor
Now more then ever profitable opportunities exist to promote your local business on the Internet. Through search engine optimization, pay per click advertising, email marketing and local listings, you can connect with a willing audience. Your customers are turning to the Internet to find local products and services. If your competitors have an online presence and you don’t, guess who gets to take home the prize
Below are several crucial techniques for promoting your business regionally:
Listings in local search engines and directories
Pay Per Click advertising in Google and Yahoo
Email marketing
Search engine optimization
Local Listings
Even if you do not have a web site you can still promote your local business online. For example, you can list you business and contact information with the local search engines of Yahoo and Google. It takes an hour at the most to get a free listing on the two most popular search engines. Your listing will include an interactive map that can direct customers right to your front door.
Another important resource that accepts free listings is Verizon’s Superpages.com, as does the local version of AOL.
And don’t overlook regional and industry specific directories. Many accept free listings, or charge a nominal fee. Once again, for most a web site is not a prerequisite.
Pay Per Click Advertising
If you do have a web site, than you need to promote your local business through Pay Per Click on both Google and Yahoo. With Pay Per Advertising you bid on keyword terms that your potential customers would use in a search. An example is “Tacoma Wedding Photographer.” The cost per click depends on how competitive the term is. You only pay if a prospect clicks on your text ad and goes to your site. This is referred to as performance advertising, where you only pay if the ad performs.
The appeal of PPC is you can get it going within an hour. You set the budget, you determine what keywords are relevant, and you determine your price per click. You can also turn it on or off in an instance. The general consensus is that PPC generates a higher return on your investment over traditional offline advertising.
Search Engine Optimization - Free Traffic
For those that like a challenge there is search engine optimization. SEO is the ability to optimize your web site for high search ranking. If you can optimize your site properly, you can benefit from an endless stream of free, targeted search engine traffic. It takes time and effort, but the results can take your business to a whole new level.
If you are selling nationally SEO can be cutthroat. For a local business it can be relatively easy to rank for terms that relate to your business and location. (ex. Richmond Wedding Photographer)
Local Email Marketing
Another tremendous marketing tool is email. For virtually nothing you can communicate with both prospects and your existing customers. Email is an excellent method to convert prospects to customers. It can also significantly increase the lifetime value of your existing customers by simply alerting them to upcoming sales and promotions.
Knowing the power of email communication, I find it hard to believe how few use it to promote their local business. Now listen up, start collecting your customer’s email addresses today. I can guarantee they will respond favorably to joining your list. We all like to be informed on bargains and special offers.
The future of your local business will depend on the Internet. It is estimated 25% of searches online are local in nature. The Internet is the perfect resource for finding local products and services, which is why your customers are searching online. Now is the time to get your business positioned to reap the rewards.
Fred Waters is co-founder of the Local Online Marketing Association, where you can get the Free 54-page E-book, “The Indispensable Guide to Local Internet Marketing .”
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Posted by admin on June 8th, 2008 — Posted in Marketing Parlor
Direct mail, TV, Newspaper, and Radio will all soon be outdated, with technology going virtual, all the things we once did can now be done online, and for less. I have decided to challenge Automobile Dealers to learn more on how the internet has become the new advertising source that reaches the people who are looking to purchase your products and/or services.
When you look at what we are currently doing on the internet as consumers, you will quickly see my view on Internet Marketing.
I am a Doctor of Philosophy, with a specialty in Research & Development, and trust me when I say “we have evolved” and in order for our industry to keep up with the Jones, we must turn to the internet and do what we do best, sell cars!!
Currently we as consumers do our banking online, everything from transferring funds, paying bills and managing our money, safely. Well think on this Mr & Mrs Dealer Principal, consumers want the freedom to shop, research, make a offer, and purchase their vehicles online. If you are not marketing to those buyers, you are missing a HUGE BOAT!!
I am not just talking about advertising your website, or your vehicles online. No sir, you need to do what ever you do at the dealership online, 24 hours a day, and market to the person that spends his time searching and spending his hard-earned money online.
Mr. dealer you need to set in place a series of processes and procedures that are customer friendly, and easy to navigate through, and you will begin to experience buyers who want your product, because of your services. Think on this, Wal-Mart, Bank Of America, Federal Express, United States Post Office, American Express, Nextel, Forbes Magazine, Time Warner, Disney World, Just to name a few, that are so far ahead of us, it has become crazy!!!
Our industry is just a huge virtual community online with GREAT pictures, we need more, and our buyers demand more. Companies like N.A.D.A., are reporting that Car Dealers spend up the Hundreds Of Millions of dollars ever year on traditional advertising, yet we are getting the same results. As a Doctor like me be the first to tell you, when you keep doing the same thing, but expect different results, is a sign of insanity!!!!!!!!!!!!!!
I am not calling you crazy Mr & Mrs dealer, but what you are doing is a sign of insanity, and I want you to GET WELL SOON.
We need to start putting our ad dollars online, and making our dealerships virtual, where I can walk through your dealership, without stepping one foot on your lot, don’t worry your are not going loose business, it has always been, and will always be a numbers game. The one with the most numbers will always win!!!
Dr. Harold Elam Jr
We Are BDC
President, Dealer Services
919-751-5368
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Posted by admin on June 1st, 2008 — Posted in Marketing Parlor
So what exactly is the magic formula needed to become a successful internet marketer? The bad news is that there is none. The good news is that you can create it. Nothing comes easy or without effort and the same is true for internet marketing.
First of all you need to develop a plan. Decide exactly what is is you want to achieve. Silly as it sounds, but a lot of people start out with no defined strategy in place. A lot of the time they don’t even know what they want to achieve. So firstly, sit down and consider what success means to you and then draw up some steps to take to make that happen.
You will always come up against challenges and setbacks, everyone does at some point. This is when it is important to stick with your original plan. Always look for ways in which you can make changes if necessary, but never lose sight of your goal. Decide which products or services you will promote and explore all the ways in which you can do that. Don’t be afraid to experiment or be innovative.
The internet is full of ‘overnight success stories’. Do not expect this to happen to you. You will have to put a lot of work into your business. You need to look at it in the long term. You want to create a business that will provide you with a long-term stream of income. It is next to impossible to speed up that process. Eventually your hard work will pay off, so keep persevering.
At times it will seem like you are going nowhere. Nothing you do seems to work for you. A good piece of advice is to seek out forums where you can build relationships with like minded individuals. In this way you can stay focused and receive help and encouragement.
It is also important to know exactly how you are progressing. To do this in an informed way you will need to have set your goals. As you reach them, congratulate yourself on having achieved your aim. Then progress onto your next goal. Each goal should be designed to take you up to the next level. Doing so gives you short term successes and also helps to keep your enthusiasm up while giving you feedback on your progress.
It is not an easy route though it will seem to be from all the success stories you see every day. Understand that it is worth the effort to achieve your dream and vow never to get discouraged. Look on problems as stepping stones that need to be overcome. Others have done exactly as you are doing and the difference between success and failure is not being consistent and doing something each day to further your efforts.
Be confident and build the desire to succeed in every thing you do. You are creating your own internet marketing business which will give you a long term income. Always keep that in mind and do not get discouraged or into a negative state of mind. The goal is worth achieving and when you get there all the hard work you put in will have been well worth it.
Ben O’Rourke is an Online Marketer and Software Developer.
Free eBooks: http://seazzy.com
Free Software: http://seazzy.com/software
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Posted by admin on May 30th, 2008 — Posted in Marketing Parlor
For the netrepreneur seeking targeted free and low-cost advertising, ezines are an excellent resource. Using the following strategies you can get hundreds of dollars worth of ezine advertising on an ongoing basis, absolutely for free. You can also use these resources to structure an advertising campaign to fit your budget.
Before you get started, make sure you set up a special email address just for your ezine subscriptions - this will be very important to help you stay organized. Be careful about using a web-based email account, if you go out of town or miss a few days, there’s a chance it might fill up too quickly. If your emails start bouncing, your ads will not run. If you do not have access to a separate email alias from your current ISP and need to set up a free web-based account, it’s best to use one with a large amount of storage space, such as:
http://gawab.com
To get started with your free ezine advertising campaign, first visit:
http://subscribeme.net
This is a free service you can use once every three months to get your classified out to over one million subscribers.
Submitting your classified to the service above is just the beginning of your new free advertising strategy. When you use this service, you will be automatically subscribed to many excellent ezines. A number of them offer free weekly classifieds to subscribers, so your next step is to read through the ezines, looking for the directions provided as to how and where to submit your next free classified.
If you’re the organized type, here’s where you might start making note of which ezines offer ongoing free ads, and tracking your ad submissions. After your ad is published, you can record it’s publication date also.
Each ezine will have different specifications for the size of your classified. You will need to format your ad to a certain amount of characters per line, and a certain amount of lines. It will help if you set up a text file with multiple versions of your ad formatted to the varying guidelines. There are several great resources you can use you can use to make sure each line is a certain amount of characters. You can use this online text editor, simply enter your ad copy and specify the number of characters per line:
http://formatit.com
Or you can download this free software (NoteTab Light) and format the characters per line on your computer:
http://notetab.com
Next, you can find more ezines which offer free ads, some only for new subscribers, others on a regular basis.
The links below contain ezines which offer free advertising:
http://www.ezines-r-us.com/freeadvertising.htm
http://ebizwhiz-publishing.com/ezines2.htm
http://www.motherearthpublishing.com/journal/freeezineadvertising.shtml
You can also search through various ezine directories to find more ezines to subscribe to, such as:
http://www.ezinelisting.com/index.html
http://www.internetmarketing-success.com/email-marketing/ezine-directories.htm
Now that you’re subscribed to a wide variety of ezines and have your ongoing free classified ads, you have another great opportunity to get even more high quality free advertising, such as free banner ads, top and bottom sponsor ads, solos, and more. As you take the time each day to go through your subscription inbox, you will find tons of contests you can enter to win advertising.
If you take the time to diligently enter every contest, you may find yourself winning high quality free advertising once or twice a week!
Another great benefit of being subscribed to multiple ezines and actively reading them is that you will sometimes find the publishers sending specials and discounted advertising rates straight to your inbox that you would not have access to if you had just ordered an ad without subscribing.
You can track the results of all of your ads to test different ad copy and see what is pulling the most, and which of your ezines are performing the best. This will give you a real headstart when you want to order some paid advertising.
Subscribing to many ezines is an excellent business strategy for gaining ongoing free advertising, winning additional free advertising, testing your ad copy, discovering which ezine subscribers are most receptive to your offer, and accessing valuable discounted advertising rates. So subscribe, and invest a few minutes to go through your inbox daily. Your attention will pay off. The time you spend will be a worthy investment.
Stop struggling - get a massive flow of never ending ultra-targeted search engine traffic effortlessly. Try this guaranteed, revolutionary pay on results marketing service if you want to make an extra $100,000 in the next four months - from whatever website you are promoting: http://100kmorethantraffic.com
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Posted by admin on May 23rd, 2008 — Posted in Marketing Parlor
When discussing dental marketing, it is important that we get the following fundamentals out in the open before we get to the actual strategies and tactics we use to grow a dental practice.
The Cost to Acquire a New Patient
The Lifetime Value of a Patient
New Patients versus Existing Patients
Marketing Leverage
Practice Equity
Let’s start with number 1 and work our way to number 5. Hopefully by that time the beginning of dental marketing will all come together and you’ll have a firm understanding of how all of these things will affect your practice and, more importantly, your personal and financial wellbeing.
1. Cost to acquire a new patient
The first thing to consider when thinking about dental marketing is the cost to acquire a new patient. This is simply how much you pay for each new patient who comes into your practice. This cost can easily be calculated by dividing the amount you spend on dental marketing each month by the number of new patients you see a month. For example, if you spend $3,000 on advertising and marketing and get 25 new patients from that investment your cost per new patient is $120 ($3,000 / 25 = $120). That may seem like a lot of money, or it may not. Before you draw any conclusions on the figure let’s discuss #2.
2. Lifetime value of a patient
The lifetime value of a patient is what your average patient will be worth to you, in dollars, over the lifetime of them being your patient. In the dental industry the average lifetime value of a patient is about $22,000. If you didn’t already know that, you’re probably in a bit of shock right now. Now that you know how much the average patient is worth to you, here’s the question: is it worth $120 to get that patient in the door? What about $240? What about $480? Now, we’re getting a bit excessive, but we’re trying to make a point. If that patient will turn into $22,000 over the years, it’s important to look at every dollar you spend on dental marketing and advertising as an investment rather than an expense and do whatever it takes to get the person in the door and keep them around.
Now that we understand the cost of acquiring a new patient and each patient’s lifetime value, we need to get a major misconception cleared up, which leads us to our next point.
3. New patients versus existing patients
Many dental marketing companies will talk about how many new patients they can drive into your practice. New patients are exactly what you need and the Avandant program drives in a ton of them, but that’s not where the real money is made in dentistry. Allow us to explain. When a new patient comes in, they’re probably responding to an advertisement with some kind of offer. The amount of money they’ll spend on their initial visit is not going to be that much since they’re probably just going to receive an x-ray, exam and cleaning or maybe some minor treatment. Now, we all know that the real money in dentistry is made from treatment plan fulfillment and long-term patients who return time and time again.
Here’s what most dentists fail to understand…when a new patient comes into your office they’re simply “checking you out.” They want to meet you and your staff, see if you’re gentle, have sterile equipment, and more or less get an overall feel for your practice. Just because they come in once, doesn’t mean they’re committing a lifetime of dental work to you. Even if they like you, they still might not come back. Don’t worry about why they don’t, it’s just human nature. They might get an appealing offer from another dentist, they might move, they might not have the time. Whatever the reason, a lot of them won’t come back unless you employ the right retention and reactivation strategy.
A patient is only worth $22,000 if you have them over several years, they accept a treatment plan and they refer other patients. They’re only worth an average of $800 in the first year you have them. This is why focusing exclusively on new patients will cost you a lot of money. You should focus on acquiring and keeping patients in order to build a solid practice. We’ve met plenty of dentists who have patients going out the back door as fast as they have new ones coming in the front. While this is quite common, it is very costly. Dentists should work towards having a productive and profitable practice while decreasing their marketing budget and new patient flow over time. This is a realistic objective when you have a good retention and reactivation strategy in place.
Derek Naylor helps dentists get more ROI from their marketing campaigns. For better results and more patients for your dental practice take a look at our www.avandant.com>dental marketing solutions.
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Posted by admin on May 16th, 2008 — Posted in Marketing Parlor
They want your talent, your network and most of all, they want
your marketing capabilities. Fraud. It’s the crime of the times,
so what does that have to do with you?
The United States continues to be plagued as the investment
fraud capital of the world. Savvy network marketers and
MLM’ers continue to be caught in the under currents of the
investment fraudsters wave. Have no doubt in your mind -
these people are pros. They are charming, charismatic,
intelligent and very ‘likeable’…. that is until you realize what
they have done to you.
Network marketers and MLM’ers are being targeted by these
Pros in order to market and sell their financially appealing
‘opportunities’. Investment opportunities in FOREX trades, High
Yield Investments, Trading Programs, Promissory Notes and
Certificates of Deposit - all “secured” and guaranteed” at no
risk to the potential investor. They seek the more liberated
audiences, the risk takers, those on the free enterprise path,
those in search of financial independence.
They want you to get out there and spread the magic. So you do.
I mean after all, they were offering huge commission checks,
and you are not adverse to some free thinking and non-regulated
investment - the commissions alone would set you and your
family up for life. This is it, this is the one… the opportunity you
have been waiting for. You knew that if you kept on working hard,
the right opportunity would come your way. And here it is,
at last…
It is because you are so good at what you do that you have been
targeted to play in their game. They need someone who can
really sell, some worker bee’s to go and generate more honey
for them. Everything looks in order, they have the flashy car, the
money and a $5,000 suit to match. They also say they have the
contacts in the financial world that everyone wants to know.
There are a multitude of ways they will drag you in, all
involve substantial financial reward for you… don’t be tempted.
Check them out, see who they are, at the very least run a
background check on them… do they come from where they say
they come from? Follow up on those stories they told you, and
put together the inconguencies for yourself. Keep an open mind.
And most of all be prepared for their answers. They have
answers, for everything. They’ll tell you that you are too
suspicious, ‘do you know how lucky you are to be a part of this?
It’s only open to a select few’. If you start to bang the drum too loudly, they’ll kick you out of their set-up…You’re too much
trouble.
Being alert and listening to your instincts, those nagging doubts,
can save you immeasurable heartache down the road.
The reality is that these people will create a whirlwind, gather
the money and disappear. They leave you to face the FBI,
the civil suits, the angry investors who have lost their entire
savings. You even got your parents to invest their 401k, and
they lost it all… and you, well not only do you suffer the financial
devastation of being looped by the con, your reputation is mud
and the network you have cultivated over many years no longer
trusts you. You end up in the marketers graveyard.
Be alert, check them out and follow up… then confront them with
your findings. Most of all, listen and really “hear” the answer.
You are investing in yourself, and your future…
don’t see what you want to see - see it as it is.
©2002 The Virtual School of Investigators. All Rights Reserved. www.thevsi.com
About the Author
Emily Robinson is a co-founder of The Virtual School Of Investigators - educating investigative professionals, marketers and consumers in the growing issues of fraud. Join their LIVE tele-class training “Extreme Profits?? How To Keep Your Investments Safe From Fraud” by visiting www.thevsi.com
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